Anthea Willey

Anthea Willey has run influencing and negotiating training for many years with a specialty in ensuring that difficult conversations have productive outcomes and foster collaboration.

She has worked closely with Google, IBM, Nomura, BAE Systems, LinkedIn, PaddyPower, Betfair, Clyde&Co plus many media and digital agencies within the Omnicom, Publicis and WPP Groups.  She has also coached senior UK politicians and cabinet ministers.

Before becoming a trainer Anthea spent 18 years in advertising, advising her clients on marketing strategy and communications, running large marcomms projects in the UK and globally.  Her clients included Procter & Gamble, Unilever, UK Government, De Beers, Glaxo Smithkline, Kimberly-Clark, Heinz, Kraft, and The Woolwich, a UK retail bank.

Anthea’s attendees and coachees regularly feedback that they find her sessions highly interactive and engaging, as well as productive and full of insight.


  • MA Modern History St Anne’s College, Oxford
  • Results Certificate of Coaching Skills with Neuro Leadership Institute – Stage 1
  • MBTI (Step 1) Qualified Practitioner
  • 18 years’ experience in advertising, advising clients on marketing strategy and communications

Specialist Areas

  • Negotiation
  • Influencing
  • Presentation
  • Storytelling
  • Personal Impact


Thanks so much for today – our session was incredibly useful and will make such an impact on how we present to customers and to internal teams – definitely a day well spent!
I have had fantastic feedback from yesterday. Thank you so much… You have ‘blown out of the water’ a previous development company we used.
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